Saturday, December 13, 2014

Pas de ketchup?

Readers of my books and this blog know that I love France and all things French (including French mustard, which I go through a lot of), but even I have my limits.

And those limits have been tested with the new Maille mustard bar that just opened in New York. Modeled on the nearly-as-silly olive oil tasting bars, they have some 20 varieties of Maille mustard on tap. You can taste as many varieties as you can stand, guided by, yes, a mustard sommelier to give your tasting notes, and then have a ceramic crock filled up with the condiment of your choice, which will set you back a whopping 25 bucks for a mere 4.4 ounces!

Meanwhile, an 8-oz. jar of Maille in your grocery store costs about $5. But of course, you can't get the blue cheese or cognac flavor there.

Only explanation I can come up: this is revenge for us sending the French the hot dog.



1 comment:

  1. Way cheaper at the Maille store in Dijon! Or at the Fallot factory in Beaune! If you're ever coming to Burgundy, I'd enjoy giving you some fun places to try out your now amazing French and get some good eats.

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